Footwear brand, Hush Puppies, has partnered with canine welfar charity Dogs Trust to support the charity with canine welfare.
The partnership will see the brand donating 10p per pair of school shoes sold at HushPuppies.co.uk, or in store as part of its back-to-school campaign.
Hush Puppies is recognised globally for its Basset Hound icon, 'Hush Puppies Dog', marking a clear link between the company and charity.
Dogs Trust CEO, Owen Sharp said: “From rehabilitation to rehoming, we’re here to make life better for dogs in need. We believe that every dog that comes through our doors deserves to find a loving new home.
"Partnering with Hush Puppies on their back-to-school campaign this year will make a great difference to the level of support we’re able to give our dogs and their owners. Every penny donated will help us ensure we can continue to give dogs in our care everything they need until they find their forever homes.”
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