Roadchef has hit a total fundraising target of £3m for its charity partner Cancer Research UK over the course of the last four years. The milestone comes as the partnership between Roadchef and the charity moves into its fifth year in 2022.
Across Roadchef’s 30 service areas, team members have participated in challenges and activities from bake offs, walks and big hikes, to head shaving. Fundraising at sites has also played a big role with Roadchef customers generously contributing to help raise vital funds.
The challenges of a global pandemic did not stop the team’s dedication to supporting Cancer Research UK and Roadchef’s head of charity, Mike Jackson, led the way during lockdown by taking on a number of individual challenges, such as the 10 Peaks Challenge which covered over 20 miles in the Lake District.
Central to the success of the partnership has been Roadchef employees acting as Charity Champions, who are tasked with organising and engaging team members across the country in fundraising initiatives.
Commenting on Roadchef’s charitable efforts, Mike Jackson said: “As we enter the fifth year of our partnership with Cancer Research UK, I’m incredibly proud of the team’s efforts which have enabled Roadchef to raise a staggering £3m. It’s inspiring to see how empowered and committed the team is to supporting Cancer Research UK and we are really proud of the challenges they have taken on. I’m delighted that we finished 2021 on such a high and look forward to seeing what the team is able to achieve in 2022.”
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