Virgin Media O2 and Hubbub to reward most innovative eco projects that tackle both electronic waste and support digital inclusion.

The Time After Time fund was established in 2022 in response to the nation’s growing e-waste problem, with the UK producing the second highest electrical waste per person in the world (after Norway).

The awards will be presented by TV presenter and environmentalist, George Clarke, with this year’s scheme will fund projects which reduce e-waste and address the digital divide. This could include projects which help rehome devices to people in need, with Virgin Media O2 and Hubbub’s research showing there are more than 19 million unused smartphones and laptops gathering dust in homes and garages across the country.

The initiative forms part of Virgin Media O2’s sustainably strategy, the Better Connections Plan. It will back up the company’s goals of supporting people to carry out 10 million circular actions to tackle e-waste by the end of 2025 and connecting 1 million digitally excluded people across the UK through free and affordable connectivity and services.

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